At the Fun Driving Conference, Dongfeng EV and State Grid, PetroChina, Yimao Automobile, Shima Travel and other industry partners reached in-depth cooperation intentions. In the future, through different forms of cooperation, Dongfeng EV and Dongfeng EX1 users will develop more Multiple car usage scenarios and car usage convenience will enable users to get a better car usage experience.
It is undeniable that in the past two years, driven by some explosive models in the market, the scooter market has developed very rapidly, and it has received increasing attention from the industry and consumers. At the same time, in terms of the overall market, some problems have begun to emerge, such as vehicle safety and overall convenience.
"After a lot of and long-term market research, such as consumer demand and some existing models in this market segment, we believe that competition in the scooter market not only provides products that benefit the people, but also needs more quality products. Sense of car models are added to promote the mature development of the entire scooter market." Chen Meng said.
It's far more than just transportation. According to reports, Dongfeng EX1 fully integrates the needs of scooter consumers in terms of convenience, endurance, safety, space, comfort, etc., and accurately stamps the value of current users to the product. The core appeal of the scooters greatly expands the scooter usage scene.
The basic service package of Dongfeng EX1 includes a three-year warranty for the whole vehicle, 7*24 hours after-sales service, a lifetime warranty for the battery of the first owner, free road assistance for life, a portable charging kit, etc., which can be described as sincere. With the blessing of the highlights of these models， the overall cost-effective advantage of Dongfeng EX1 is very prominent in the current scooter market. I believe that the performance of Dongfeng EX1 in the scooter market will surely rise.
The domestic auto market is developing in depth, and the 50,000-class scooter market has ushered in a transition period of "from quantity to quality", which will prompt this blue ocean market to start to re-ranking. From the perspective of users, a competent scooter cannot rely on a green card pass alone. It not only needs to balance the relationship between parity and quality assurance, but also needs to integrate male/female, old/young and all classes of society on the scooter. The multi-faceted needs. Dongfeng EV entered the scooter track with the EX1 model, and the product attributes of all-road scooter set a new standard for the market.
The mainstream three-door scooters all present a "box shape", and the blind pursuit of compactness and flexibility makes the car more "short, narrow, and tall", with a small space, and severely restricts the control limit and passive safety. The EX1 is a pure electric SUV of pure pedigree with length, width and height of 3732/1579/1515 (mm) and a wheelbase of 2423mm. It deeply implements the idea of "maximizing space and optimizing functions" for pure electric vehicles. The functional space required by the occupants has been greatly expanded. The five-door four-seat layout brings a more convenient, flexible and practical space experience. The rear seats can be laid down independently, and the flexible trunk of 300-1107L realizes full storage, which is perfectly compatible with the attributes of family travel tools. The setting of the long front suspension and the front and rear anti-collision beams provide more buffer space for the passenger compartment and battery pack. With the professional chassis adjustment of the CMF platform, the directivity and traceability can be compared to 100,000+ mainstream domestic cars. , Refresh the safety standards of scooter.
The appearance design of EX1 is very attractive, elegant white, morning breeze blue, ruby red three appearance colors to meet the diverse demands of users. Functional configuration is also an important reference indicator for young people to buy a car. The EX1 series comes standard with main and auxiliary driving airbags, tire pressure alarms, remote keys and manual air conditioning. Some models provide 8-inch touch LCD screens, voice recognition, and Internet of Vehicles. Even the OTA upgrade function. High-end equipment such as LED headlights and leather seats can be purchased at a price of 50,000. The high-definition reversing image is also very friendly to novices. The entire interior adopts the simple style commonly used by pure electric vehicles, and the application of contrasting colors and retro elements creates The vigorous interior atmosphere fully conforms to the current mainstream aesthetics.
In recent years, new media users’ cognition of automotive products has been developing towards diversification and informatization, and the control of their own needs and the identification of product capabilities have become more precise. As Dongfeng EV's new strategic layout based on the scooter market, through in-depth analysis of the consumer demands of all classes of society, EX1's "hard indicators" such as space & intelligence, quality & safety, battery life & charging have been lifted to new heights The product attributes of this all-road condition scooter not only bring users a higher-value travel experience, but also inevitably force the scooter market to become standardized, mature and quality-oriented.
At the same time, as the leader of domestic independent brands, Dongfeng's domestically leading car-making heritage will also bring more quality blessings to Dongfeng EX1. Military quality, state-owned enterprise quality and European quality, these three quality guarantees will enable Dongfeng EX1 The competition on the scooter track appears to be more comfortable. The low-level architectures such as the three-electric system, safety protection, and chassis adjustment also showed the quality confidence of no less than 100,000 or more sedan cars, and established new quality for the upcoming market prosperity. Benchmarking.
As a strategic partner, Junfeng Motors will follow up on the development and changes of EX1 at any time, and tailor a more suitable transportation tool for users at home and abroad to make your life easier and better.